service you have to offer is only as good as the location where you offer them from. This is especially crucial for brick and mortar stores, as the physical state of the shop will inevitably affect its appeal on your target market.
An unkempt or poorly maintained office will hardly be conducive to
doing business. Clients want to feel cared for and paid attention to,
and foremost of their needs would be to feel comfortable in your shop.
Peeling paint, flickering lights, and doors and windows falling apart
are hardly signs of a business that is able to get its act together.
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